Wednesday, April 2, 2008

Should Your Business Go Online?

By Louis Chia Hau Lim

In the past, people always do business in the physical world. However, now times are beginning to change. As technology progress businesses now have the ability to move into the virtual realm. The virtual realm I am talking about is not something that exist only in games what I mean here is the world of computer, the place where people can communicate with each other within matter of second , that is the world of the internet. Doing business online is now a very popular. However is it right for you to move your business to the internet? Is it ok to start and online business? All of these questions will be further discussed in this article.

First let us, let us begin by looking at the cons of bringing your business onto the internet.

By bringing your business onto the internet, if you are not good with technology you will face many problems. One of the problems that you may face is web design. Web designing even with tools such as frontpage and dreamweaver which makes web design a piece of cake, you will find it quite difficult to create your own ecommerce website. Another problem you will need to face if you are not very good with technology is that you may find it very hard to maintain your website. You may find it hard to maintain your website because you need to find the correct hosting service and you will need to make sure that your website is working properly at all times. Thus so far we can see that it is a bad idea to go online with your business.

Another problem that you may face is because of the amount of money that you need to use to bring your business online. If you have problem with technology it is highly possible that you would need to hire other people to handle all the technological aspects of your website for you. When you hire more people you end up with more cost. Since you are into business I believe that you are looking forward to more profit so it would be appropriate to say that more cost of hiring people is a rather obvious disadvantage of bringing your business online.

Having talked about the cons of bringing your business onto the internet let us now look at the pros of bringing your business online.

As I have said before in earlier paragraphs the first problem you will face when bringing you business online is technology. This problem that you will face due to technology can be taken care of very easily. The solution to your technological dilemma is outsourcing. Outsourcing basically means to let other people handle certain aspects of your business for you. Since you are unable to handle the technological aspect it is reasonable to outsource the technological aspects of you website to people who know what they are doing.

What about the cost of hiring you ask? The cost of hiring people to help you with technological aspects of your website if I will say is not a lot. That is if you know where to look. If you look in the proper places you can get a programmer to design an entire website for you for just a couple hundred dollars. To me a couple hundred dollars is not much especially if it enables you to move your business online. But at the end of the day it is up to you. If you have a few hundred bucks to spare why not spend it to move your business online but if investing a few hundred dollars onto your internet business will cause you to starve than it would be best for you to not invest on bringing your business online.

When you bring your business online, another good thing about it is that by bringing your business online you will gain access to a larger market. The market you will gain access to when you bring your business online is the whole world. To me that is a lot of people, or in other words that is basically all the people you could hope to do business with. Just imagine, would your business benefit if you have 100 times more visitors than you already have now. Would you have a better chance of gain more profit?

One last benefit of bringing your business online is that your website never sleeps. Your website works for you 24hours a day, 31days a month, and 12 month a year. It never sleeps, it never eats, it never get sick, and it never complains complain. That is like the worlds best sales person, it is at a level where no human could ever hope to achieve. Just imagine, the worlds best sales person working for you. Would that benefit your business?

In conclusion, I would like to conclude that the benefits of bringing your business online, far outweighs the disadvantages of bringing your business online. So whenever you have the chance to bring your business online, just take a leap of faith and go for it.

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Article Source: http://EzineArticles.com/?expert=Louis_Chia_Hau_Lim

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