Monday, January 28, 2008

How Much Do You Know About Online Auctions?

by: Pradeep Aggarwal

Online auctions are a great way to find a bargain on almost everything and it is an excellent way of getting the best price for selling something of your own. These are Virtual auctions on the Internet. The seller sells the product to the person who offers the highest price. These products include houses, cars, seized electronics, jewelry, books, antiques and others.

Online auctions are different from their real-world counterparts. You are free to take your time browsing the listings and bidding takes place over a period of days rather than minutes. Online Auctions offer good opportunity for anyone wishing to start an online business for a number of reasons. If you feel you have the persistence necessary to run your own successful business, this is one opportunity you should consider.

There are thousands of online auctions on the Internet with more popping up everyday. People love them because they can usually find great bargains. Businesses are now also seeing the benefits of online auctions. Some of them:

Ø You could sell your excess or discontinued products at an online auction. It's an effective way to make extra income without any loss for your business. Thus you can make a profit depending on how much people will bid for your excess inventory. Also excessive inventory can be cleared off cost effectively.

Ø An easy way to test new product prices is to see what people will bid for them at an online auction. First, sell your product at three different online auctions. Next, calculate the average selling bid from all three auctions and that will be your selling price for your new product. Hence we can know the exact selling price of the product.

Ø There are numerous auction sites for bidding any product. Some of the auction sites draw over millions of hits a year. The key to being successful is to sell your product at multiple online auctions at the same time. Suppose if we sell a product at one hundred online auction sites that would be one hundred sales a day! This way we can increase our sales at one time.

Online auctions is the best place if you're looking for a collectible or thinking about selling an antique We've seen the benefits of online auctions but there are some common mistakes to be avoided in online auctions:

1. Listing an item with wrong auction expiration time.
It's a known fact that more buyers browse auction sites on Sunday evenings than any other time during the week.

2. Not giving your listing the attention it deserves - Lots of people place items without photos and even good description. Some people use all kinds of flashing animation, multicolored text and other bells and whistles in an attempt to entice bidders. Listings like these are distracting, hard to read, and will always discourage people from bidding, resulting in a lower final sales price. So just give the description of the article upto the mark.

3. Using a reserve price - Use the fixed to guarantee that one will get a minimum price for an item. This also ensures the good quality of the product. People will not bid on "Reserve" auctions, as they don't want to get "Reserve not yet met" message.

4. Not planning your business activities - It is always better to create business plan and start implementing it. Some businesses require procedures to be done everyday so plan it thoroughly.
5. Not selecting several good drop shippers - Your business should be stable. Drop shippers can quit and also they can kill your business by not meeting your expectations. So keep rotating them until you get several good ones for your business.

Online Auctions offer good opportunity for anyone wishing to start an online business for a number of reasons. If you feel you have the persistence necessary to run your own successful business, this is one opportunity you should consider.

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